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Plans are underway for our next digital conference entitled ‘Stories Well Told’. Once upon a time… Mankind used storytelling as a tool to bind humanity together; allowing legends, adventures and knowledge to be passed down from generation to generation. And now, over 2 million years later, nothing has changed. We still use stories to make sense […]

PR awards- site- high res

McCann PR success at the DARE Awards

The McCann Birmingham PR team has had some fantastic success at the recent DARE Awards! Campaign Challenges winner – npower – The Macmillan Tree of Light We set out to raise awareness of npower’s nine-year partnership with Macmillan Cancer Care by creating a giant Christmas tree in Covent Garden.  We invited the public to dedicate […]

The McCann PR team will be adding another date to their diary for this year’s award season, after learning that their work on The Macmillan Tree of Light has been shortlisted for a Marketing Week award. The campaign, which went live in December 2013, was masterminded by the McCann PR team to raise awareness of […]