New McCann Credentials Brochure – Available Here!
McCann Birmingham has changed significantly over recent years. We’ve grown the strength and breadth of our offering to existing and prospective clients. While still a well-known agency in the West Midlands, a centre for demand creation and multi-disciplinary marketing communications, the McCann approach has moved with the times to adjust to challen ... Read more
McCann Birmingham’s 50 Creative Agency Award Wins in 2012
In 2012, McCann Birmingham yet again set the standard for agencies in the West Midlands region for creative awards. The business has picked up a grand total of 50 trophies, including our first internationally recognised advertising awards in the form of three Kinsale Sharks. CEO, Dean Lovett said: “For an advertising agency in the West Midlands to ... Read more
McCann and Big Brands
The name McCann is synonymous with big brands, from Coca-Cola teaching the “world to sing” to L’Oreal telling you “you’re worth it”, our moniker has been attached to many long-lasting, recognisable, effective and in some cases, “priceless” campaigns… You may not be aware of this, but right here at McCann Birmingham, we handle big clients with well- ... Read more
Latest News
The £1bn social media prize that’s up for grabs to retailers…
By Social Media Director Chris Date In the first part of this article, we looked at how social media is by no means the quick-fix-secret to online retailing, but that times are changing and there is certainly a need for it to be high on every marketer’s shopping list. The real value for retail from Read more…
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Is social media the secret to retail success?
Or just another item on the ‘to-do list’? By Social Media Director Chris Date The era of social media marketing is well and truly upon us. With every new tool – and in every new success and mistake – new ideas about how to engage with consumers emerge. Nowhere is this more apparent than in Read more…
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McCann delivered Birmingham’s first ever street-side sound installation
West Midlands advertising agency, McCann Birmingham has become the first communications company outside of London to install an outdoor sound installation. Universal McCann, the media-buying arm of the Midland agency and Rapport, the agency’s outdoor specialist, worked with J C Decaux (Midlands) to source and install a ‘sonic 6 sheet’ in Birmingham city centre. Organised Read more…
Read MoreLatest Work
Vauxhall ‘Line Up’
Supporting a nation — To celebrate Vauxhall’s sponsorship of home nations football and to reaffirm that Vauxhall are a real part of English culture, we created the ‘Line Up’. The TV commercial captures how football brings people together, showing thousands of football fans spilling out onto the streets, covering the length of the UK, through Read more…
Vauxhall Astra GTC
In the lead up to the Vauxhall Astra GTC launch, the client wanted to do something different to create a bit of noise around the car. They’d bought 3D mats to appear next to the goalposts and weren’t sure how best to make the most of them. So the Astra GTC ad came from a Read more…