Added 04.04.17


Job Title

Regional Marketing Manager


Glasgow, Scotland (field based)


£Competitive + Car



Can you develop powerful and engaging marketing strategies? A leading British car manufacturer wants to provide their dealers and retailers with dynamic new marketing programmes.


You’ll be working closely with automotive retailers and dealers across Scotland to help develop their marketing strategies – with particular focus on digital engagement.


Naturally, you’ll be a highly effective communicator and collaborator, preferably with experience gained in automotive marketing from an advertising agency, Retailer or manufacturer.


You’ll be forming strong and productive working relationships with the field teams, so you need excellent interpersonal skills, with the ability to present and lead the marketing strategies you’ll be developing across different media channels.


Your job responsibilities will be

Develop, plan and sustain media and marketing plans for retailers – with focus on digital

Identify and exploit key marketing activities for each region

Cost and coordinate effective campaigns within budget

Initiate and sustain retailer marketing activities across the regions

Execute campaigns from conception to final delivery, then evaluate and improve

Brief creative to agency and manage the process through to production of finished work


To be successful, you’ll need

Experience in automotive retail marketing – at a dealership, agency or manufacturer (preferred but not essential)

Knowledge and understanding of digital marketing and social media

Education to degree level or a professional marketing qualification

Excellent interpersonal skills and the ability to build strong working relationships

Organisational skills and initiative to self-start and work independently

A progressive career history with a proven track record of success

If you think this role matches your experience and ambitions, please send your CV to Due to the high number of applications we get, we can’t guarantee you’ll hear from us.

Work with us.

We’re always on the look out for exciting new talent across all disciplines, so if you think you’ve got what it takes, please send your CV to

McCann Birmingham do not accept unsolicited agency CVs. Please do not send or apply unsolicited CVs to any of our job opportunities advertised on our website or directly to any employee of McCann. McCann Birmingham will not be responsible for any fees that may relate to unsolicited CVs.



Communications House,
Highlands Road,
Shirley, Solihull,
West Midlands B90 4WE


0121 713 3500

New client?

Please contact:
Jonathan Jesson
07837 595 782

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