Great Minds - The Truth About Gen Z

Following the global roll-out of McCann Worldgroup’s Truth Central study, The Truth About Gen Z, you are invited to a deep-dive session to explore what identity means to Gen Z and how brands can learn from these valuable insights.

Today’s youth are ready to use their voices for change, with the power to make and break culture. Join Mark Broughton-Foxall and Jasper Rehder as they explore how brands and marketers can learn from a generation that is re-shaping identity, creativity and commerce.

This event took place Thursday 10th June at 10 am. Missed it? Watch the event here.

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New work: Crumpton Oaks is the flavour raver disrupting the cider industry

Leading cider brand, Crumpton Oaks is celebrating the summer months by turning back the clock to the electric energy of the 1990s and partnering with electronic music pioneer DJ Hixxy for a brand-new campaign, Happy Applecore, by McCann Birmingham.

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Celebrating Pride Month

McCann kick-started Pride Month 2025 celebrations in a big way! 

 

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Celebrating creativity in Birmingham for the 5th year

The Birmingham Design Festival returned for a two day-event celebrating all things creativity and design, with McCann Birmingham sponsoring for another year.

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