The Brief is back and for episode 2 we're diving into the biggest platform of the moment, TikTok.
Is TikTok right for your brand? How do you get started? What should marketers be thinking about before posting? And how did Kim Kardashian help Chupa Chups get so many views? Join Ellis Taylor, Joe Cronin and Patsi Walton for a short but packed conversation on all things TikTok.
Click the links below to listen:
Lucy Hudson, previously MD at McCann Demand has joined the McCann Birmingham team to lead the agency onto its next phase of success.
McCann Central, which is headquartered in Birmingham, announced today it has partnered with the Turing Trust, a charitable organisation that provides quality IT resources and training to schools in sub-Saharan Africa.
For this special episode, we're joined by the Uncensored CMO, Jon Evans, alongside McCann's Jamie Peate and Kayley Almond for an in-depth conversation exploring the stories and secrets behind some of the nation's most beloved distinctive brand assets.